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Seattle, WA (PRWEB) October ten, 2013 – The Seattle Interactive Conference will be the largest interactive, technology and creativity-focused occasion inside the Pacific Northwest that brings together a schedule of keynote presentations, panels, workshops and master classes for brands, technologists, creative leaders and entrepreneurs. Web page Sands, Vice President of Social Advertising and marketing for under armour canada, a digital marketing and advertising and technology agency, will likely be amongst the digital trendsetters sharing thought leadership with more than 3,000 attendees.

This year’s annual SIC is October 28-30 and can take spot in the downtown Seattle Conference Center. Talk tracks are focused on Develop, Design and Digital topics and are intended to educate attendees about disruptive technologies, ideal practices and forward-thinking company models.

Web page is going to be speaking around the ever-evolving topic of social analytics. His session, titled Social Analytics: Why you may need more than likes, is scheduled for Wednesday, October 30 from 10:10-11:ten a.m. He will talk about how marketers can easily get distracted by the instant gratification having a Twitter post re-tweeted or maybe a Facebook photo shared. Whereas these engagements are part of the base level of information provided by social channels they are not often the core metrics that matter. Web page will share tips on how to evaluate the metrics which have by far the most meaning and can reveal the insights which will be gleaned from them by way of new social listening and monitoring tools. He will talk about how marketers can know how their campaigns are performing in each owned and un-owned properties so they will not just build content material that people will like and share, but be better positioned to evaluate ROI.

The Social Analytics session is categorized inside the Digital speak track and is often a subject r2i sometimes covers in speaking engagements. Web page has been a featured speaker at Microsoft, digiday, Inbound Advertising Summit and the Puget Sound Business enterprise Journal.

SIC features more than 120 speakers such as such keynote speakers as Rand Fishkin, CEO of Moz; Roy Sekoff, Founding Editor from the Huffington Post; and Callie Schweitzer, Director of Digital Innovation for TIME Magazine. The three-day event brings in more than 3,000 attendees from the Pacific Northwest region as well as across the country. On the net registration is attainable.

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About R2integrated
R2integrated  is really a high growth, next-generation digital/social marketing and advertising and technologies firm specializing in building meaningful buyer engagement inside the ever-changing planet of peer-to-peer interactions. R2i provides advanced expertise in content material and social media advertising and marketing and is able to bridge the gap involving marketing and advertising disciplines plus the advanced technologies needed for 21st century execution. The firm gives a extensive set of expert services and technologies items which includes social/digital advertising approach and applications, social/consumer data analysis technology, content strategy and content distribution technologies, and reporting and analytics – all geared toward client acquisition. R2i customers incorporate Microsoft, under armour long sleeve, Black and Decker, Time Warner Cable and Hershey’s.